The Arizona Coyotes and Meruelo Gaming LLC, an associate of SAHARA Las Vegas and the Grand Sierra Resort in Reno, Nev., have struck a strategic sport betting arrangement, according to International Game Technology PLC (NYSE: IGT) (National Hockey League team).
Meruelo Gaming will use IGT’s trading advisory services and PlaySports technology to run the SaharaBets is a mobile sports gambling app available throughout the state., according to the conditions of the agreement.
IGT SaharaBets is the best sports gambling growth associate in Arizona because of the scalable PlaySports technology, capabilities, turnkey services, and a lot of sports betting experience, according to Alex Meruelo, Meruelo Group President & CEO.
Giving Arizona Coyotes fans a choice to gamble on games before and during the game would enhance fan involvement and add to the already infectious enthusiasm of every play on the ice.
Joe Asher, IGT President of Sports Betting, said that he was excited to see what Alex Meruelo would do in Arizona as the owner of a professional sports league with its own sportsbook, given his success in turning the Grand Sierra Resort into the vibrant, prosperous casino that it was, and all the significant improvements that he started with the SAHARA on the Las Vegas Strip. He was overjoyed that Alex chose IGT to provide the necessary software, hardware, and commercial services.
IGT PlaySports is used in over 60 gaming establishments across the United States.
IGT (NYSE: IGT) is the world’s largest gaming company. They provide players with exciting and responsible gaming experiences across all channels and regulated areas, from gaming machines and lotteries to sports betting and digital. Their solutions create unique gaming experiences that engage players and promote development by leveraging a plethora of appealing content, player insights, significant investment in innovation, cutting-edge technology, and operational expertise. More than 100 countries worldwide have a well-established local presence and partnerships with governments and authorities. They add value by upholding the highest honesty, service, and responsibility standards. IGT employs around 11,000 people.